JOB SPECIFICATION - EXPIRED VACANCY

Overview of Role

We are seeking charismatic and creative car Content Creators to flip the script on traditional car sales. You will not be waiting for ups on the showroom floor; you will be building a personal brand within our dealership, showcasing our inventory, and bringing your online community to us. Your success is measured in engagement, followers, and vehicle sales originating from your social media content.

 

Responsibilities

Content Creation: Produce daily, high-energy content (TikTok, Instagram Reels, YouTube Shorts) including vehicle walk-arounds, test drives, feature highlights, and behind-the-scenes dealership life. Audience Engagement: Build a loyal, engaged audience, responding to comments and DMs to nurture leads and convert followers into buyers. Brand Advocacy: Act as the face of the dealership, conveying authentic enthusiasm for our vehicles and fostering trust with potential buyers.

Qualification

Must have Grade 12/Matric

Marketing Diploma or Degree will be advantageous.

Experience

A strong, existing portfolio of high-engagement social media content (TikTok/Instagram) is required. Excellent video editing skills using mobile apps (CapCut, Reels, TikTok editor).

Personal Characteristics

Authentic Persona: An engaging, relatable, and trustworthy on-camera personality.Creativity & Trend Awareness: Ability to quickly adapt to rapidly changing social media trends.Communication Skills: Strong verbal and written communication skills for engaging with followers.